Transparent Factory
Volkswagen AG
Client
Volkswagen AG
Commissioned by
BRC Imagination Arts, USA
Time frame
February 2000 - April 2002
Project
Visitors' center of the "Transparent Production Plant" of VW - experiencing a high-quality presentation of the new luxury saloon car "Phaeton". BRC was commissioned to design the attraction and developed driving simulators, information systems and an interactive dome projection.
Services
Local project partner for BRC: coordination of infrastructure and construction for the 1:1 test of the high-resolution, interactive video dome projection, selection of sub-contractors, concept, content production and project management for the "Virtual Production Tour" attraction. Technical supervisor for installation of technical media systems at the location in Dresden.
Exhibits and attractions
Vision World
Virtual factory tour
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